Sublimation is a heat-transfer process used for suitable products and materials. It can produce detailed colour artwork, but it is not appropriate for every fabric, blank or surface.
When sublimation may be suitable
Sublimation is commonly considered for compatible polyester-based fabrics and specially prepared hard products. Mugs, drinkware and other personalised items may use this process when the specific blank is designed for it. Product compatibility must be confirmed before production.
Material and colour limitations
The base material influences the result. Sublimation generally works best on suitable light-coloured surfaces because the process does not add an opaque white layer. Fabric composition, coating, product shape and available pressing equipment all need to be checked for the chosen item.
Prepare artwork for the product
Send the best image or design file you have. Confirm the wording, colours and position. The artwork must fit the chosen product’s printable area. Photographs may need cropping, and tiny details can be difficult to reproduce on small items.
Allow for samples and proofing
Colour appearance can vary between a screen and a finished product. Where colour matching, placement or a new blank is important, a sample or controlled test may be needed before promoting or producing a larger order. Rejects, handling time and replacement availability also need consideration.
Confirm care and intended use
Care guidance and expected performance depend on the actual product and supplier information. Do not assume that every sublimated item has the same wash, outdoor, heat or abrasion performance. Confirm the intended use before the product is recommended.
Sublimation enquiry checklist
- product, material and colour;
- quantity and number of versions;
- artwork or photograph;
- print area and placement;
- intended use and deadline.
Explore personalised merchandise and read our introduction to sublimation printing.